The drive to Decision – Planning to buy a car
96% of car buyers in India use Search during the purchase journey, according to the latest Google-Kantar TNS study. Offline touchpoints during consumers’ car-buying journey dropped by 50%.
From airports and supermarkets to cafes: Let data decide your next location
A new white paper shows how India’s Ministry of Civil Aviation sought Google’s support to parse econometric, dynamic data in real time to help pick sites for future airports ― and how “location-casting” can benefit decision-makers in almost any industry.
India comes online – An insight on what we Googled on 2018
India is the only country in the world with data cost at a minimal value, less than a dollar. Cheer Up!! We all pay the least amount in the entire world.
