Month: July 2026

Search today isn’t just a list of blue links. Google’s AI Overview, ChatGPT, Perplexity, and Gemini now answer questions directly, often before a person ever clicks through to a website. If your business doesn’t show up in these AI-generated answers or in Google’s local map pack, you’re invisible to a growing share of your potential […]

Location-targeted Google Ads in Viman Nagar perform differently because the area mixes IT-park commuters, corporate offices, students, and long-term residents inside a small 3–4 km radius. A generic Pune-wide PPC campaign wastes budget on unrelated zones like Hinjewadi or Kothrud. In contrast, a Viman Nagar-specific campaign, using tight-radius targeting, IT-crowd dayparting, and mobile-first ad copy, […]