Pune West Residential Property Portal- Lead Generation Case Study
Pune West Company Profile
Pune East Residential Property Portal is a leading real estate digital business for eminent channel partnerbased in Pune that hosts several leading property projects from the west part of the Pune city. They are a team of top property advisors, working to showcase the best real estate projects from the part of the city. Pune West Property is a one-stop solution for all your real estate related needs. They decided to partner with Yashus to increase their online presence and generate leads by creating a new, engaging website and through Google Ads campaign.
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Challenges:
- Pune West Property Portal had a leading network of properties across Pune city but since they wished to conduct this business online, they needed an attractive website to conduct their communications and business online.
- The design and working of the website must be unique since it must support all the functions of an online business portal, allowing the audience to seamlessly search for properties and provide them complete information on all the ongoing property projects.
- Creating a user-friendly website that instantly presented the audience with a range of the latest properties in Pune, based on their location and rates.
- The content must be crisp and to-the-point since the audience will only glance through the highlighted points of the project. We also had to conduct thorough keyword research since this website was location specific and we had to incorporate most of the potential keywords for lead generations.
Solutions:
- We managed to generate +600 leads within a month of the website launch.
- We saw a 30% rise in website traffic after the new, attractive website was launched.
- The online audience became aware of new real estate advisors as the client’s website ranked higher in search engines and their visibility increased considerably.
Results:
- The new website was worked brilliantly on all devices and we received a huge response within a week of its launch.
- The client received more than 200 visitors in the first month.
- Their visibility increased twofold after the launch of the website as it ranked high in the search engines and the B2B sales market was notified of a new innovative business.
From The Client
We have been with Yashus from the beginning, and we have followed their excellent work strategy right from the start and are glad to say they have exceeded our expectations. They have a brilliant team of designers and marketers who are well informed on the current market trends and they suggest designs and marketing campaigns based on thorough research of the real estate market. I cannot stress enough how important it is to work with an exciting digital marketing agency in Pune like Yashus. Absolutely thrilled with the work they have done to put the spotlight on our business.
