Snehalaya-Social Media Case Study
Snehalaya Company Profile
Snehalaya is a Charitable Trust helping the underprivileged children and sex workers to lead a respectful life without any destitute.
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Challenges:
The keywords such as sex workers, women trafficking may lead to negative publicity of the brand. Which was the result they were not able to perform social media marketing.
Solutions:
To produce emotion provoking and audience engaging content through social media channels. Explaining them about the risks and problems faced by these unprivileged children and women.