Orange Dental Website Case Study
Orange Dental Profile
Orange Dental Studio is a renowned dental clinic in Pune that facilitates state of the art and the most innovative dental treatments of all time with the highest standard of sanitation and painless treatments. They offer a wide range of medical services such as fillings and repairs, fitting bridges and caps, crowns and caps, root canals, dentures, teeth whitening and much more. But their patients were not able to contact them as there was no proper website in existence for Orange Dental. Since the dental care industry in Pune was quite competitive, we had to design a website to improve their visibility, accessibility and efficiency.
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Challenges:
- Helping them gain a better foothold in the dental care industry and establishing Orange Dental as a credible and expert brand for dental services in Pune.
- Creating an efficient portal for their patients to access all the information regarding their dental treatments and services.
- Increasing their online visibility through SEO research and incorporating the targeted keywords in the website content.
- Acquiring the targeted audience who seek dental treatments, and designing the website in such a way that patients can book appointments online as well as enquire about their various services in detail.
Solutions:
- Orange Dental Studio was offering various technologically advanced dental treatments which most of their patients were unaware of. Therefore we came up with a detailed website development plan which highlighted their unique treatments and also provided easy accessibility to all the information for their patients.
- We created a compelling UI design which would allow the user to interact with the website.
- We created individual web pages for each service, which provided detailed information about the diagnosis and treatment methods. We also created an individual about us page which described the excellent work conducted by our client and their team of expert doctors.
Results:
- The number of enquiries increased two fold after the website went live.
- There was a 30% increase in online appointment bookings.
- Brand awareness and visibility increased by almost 50% in the first month of the website launch.
- They came to be recognised for their unique, pain free treatments which set them apart from the rest of the dental care clinics in Pune.