Propbuying-Content+Blogging Case Study

Propbuying-Content+Blogging Case Study

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Propbuying Company Profile

Propbuying is a forward thinking real estate agency in Pune. Where they believe in simplifying the property buying process, tied up with more than 50 premium builders across Pune. Propbuying is known as the best real estate agency in Pune. Being at the forefront of innovation and technology Propbuying uses integrated digital marketing to promote its brand and acquire customers online.

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Challenges

To increase the website traffic with new as well as repeat visitors.Average ticket size of the property 93 lakhs.Increasing awareness and brand presence of Propbuying in the Pune location.To compete online with well known property developer brands in Pune.

Solution

An aggressive research was done on the audience so as to understand their behavior which will help in knowing the basic information of what the audience is searching.A rigorous keyword research was done on the basic information provided by the client on the project.The keywords were then strategies in a seamless manner in the content so as to get good ranking for the website.

Results

Over 10,000 visits to the discover property buying in Pune in less than 6 months. Traffic objective for initial campaign period was increased by 100%. Due to the production of original and informative content in the blogs the website started coming on top for the organic searches.

17% drop in Bounce Rate

30% increase in Avg time on Site

30% Rise in Avg Page per session

From The Client

We Have been working with Yashus for the past 2 years and we found them highly professional.I consider them as a partner rather then as an agency.with in 6 monthswe got 10,000 visits to the discover of property buying.Traffic objective for the campaign exceed 100%.Our organic visibility increases and we got the queries in variety of Real Estate in pune.the success rate we achieved just because of yashus.
Mr. Udyan Mane

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