Weather Controlling Solutions India Pvt Ltd Website Case Study
Weather Controlling Solutions India Company Profile
Weather Control Solutions Pvt Ltd is one of the leading manufacturers of all types of ventilation and conditioning solutions in Pune. They aim to provide unique HVAC (Heating Ventilation Air Conditioning) systems and solutions which are state of the art, environment friendly and cost effective. They strive to deliver excellence through professional service, best quality systems which are customised, reliable and highly economical. They approached us because they were lacking in brand awareness and their online presence was comparatively weak. They were also finding it challenging to attract the target audience and keep them engaged long enough to inform them about their services. The Yashus came up with an efficient marketing strategy which would give WCSIPL a leg up in the competitive market
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Challenges:
- Creating a website to strengthen their online presence.
- Designing the website in such a way that it appeals to the mass audience, is easy to use and attracts more responses and leads.
- Creating a website which pertains to the HVAC manufacturing industry.
- Extensive keyword research and strategic SEO planning to generate leads and drive more traffic to the website.
- Generating engaging and attractive content for various sections on the website, using crisp and professional language to reach out to the targeted audience.
- The content must reflect WCSIPL’s reputation, experience and credibility in handling all requirements related to HVAC systems and solutions.
Solutions:
- We created an excellent strategy for website design which adhered to the client’s requirements by using bold and creative images,
- The content and creatives were managed in such a way that they would be eye catching and engaging, yet manage to convey relevant information in a single glance to the audience.
- Our main aim was to understand the client’s needs minutely and create a website which is responsive, focuses on user experience and benefits from the SEO strategy which in turn will increase its visibility.
- Another benefit of this newly designed website was that it could easily be accessed on any digital device such as the mobile, i-pad or the laptop.
Results:
- The newly designed website is attracting a lot of new customers, thus driving their sales to a much higher level.
- The attractive images and engaging content adds a new level of excitement to the website and has made it easily accessible to one and all. It also portrays direct and crisp information about the types of services offered by WCSIPL.
- Their website now has a high SEO ranking, thus elevating their visibility in search engines.
- Client has received 200 new users in 1 month of operation.